Learn About TV Ads in Columbia

Find, compare and buy ads on TV screens in Columbia, Missouri online! Before viewing available commercial ad space and rates in Columbia, take a second to learn about the advertising audiences you can reach in the area. Columbia, Missouri has about 50,181 households, representing about 142,307 residents. If you are buying ad space on TVs in Columbia, your ads may be more effective if you take into account the demographics of the area. The median housing value in Columbia is $116,504. On average, a household contains 2.0 individuals. The population of Columbia is expected to grow by 1.6%. Everyone knows TV ads can reach people in their homes – in Columbia, Missouri: for every 1.2 homeowner(s) there is 1 renter – but it is increasingly popular for advertisers to reach their audiences with TV commercials on screens in public places such as gyms, healthcare facilities and restaurants. To help you better understand the residents of Columbia, Missouri, here is how their employment statistics break down: 15.5% of workers are in the service industry, 14.1% of workers have blue-collar jobs, 70.3% of workers have white-collar jobs. The median household income (HHI) is $27,962 and the average HHI is $38,647. The ratio between males and females in Columbia, Missouri is 0.9 to 1. The Census also provides an ethnic breakdown of the residents who may see advertising on TV screens in Columbia: 73.1% white individuals, 3.2% Asian individuals, 8.6% black individuals, and 2.4% Hispanic individuals. Columbia has a high school graduation rate of 74.6%. 28.0% have some college, but did not complete a degree. Of the 72.0% with college degrees, 41.4% also earned a postgraduate degree.